With hopes to secure their place in the US amongst the budget shoppers, Asus has introduced the ZenFone Live handset at $110. The company has used Android Go as its platform which is a stripped down version of Android Oreo. In short, Android Go provides a better experience on less hardware.

The ZenFone Live is a 5.5 inch which runs on Qualcomm Snapdragon 425 processor and has a 1GB RAM. The internal storage of the phone is 16 GB but it can be extended up to 1 TB with a microSD card. The phone offers 18:9 aspect ratio and comes with 13 and a 5-megapixel camera for the rear and front respectively. A 3,000 mAh battery powers the device.

Asus Launches a Budget-Friendly Smartphone in US Market for $110
Asus Launches a Budget-Friendly Smartphone in US Market for $110

It offers face unlock feature but the fingerprint scanner as a security lock is absent on this phone. It supports 2.4 GHz Wi-Fi which could be a problem while connecting with new networks.

The thought of using Android Go is to attract people to invest in Android phones which are much more economical compared to the high-end smartphones that are available in the market presently.

Although Android Go smartphones offer lesser memory and storage they are quite in demand in the emergent markets. Budgeted smartphones are important to sustain such markets.

Asus, however, is not the only company that has tried its hand on Android Go in the US market. Alcatel had also launched its 1X, an Android Go version phone. The Tempo Go was launched this year by ZTE which is also an Android Go model smartphone. The Tempo Go is no longer available and has been out-of-stock for some time. The company seems to be solving a legal conflict with the government of the United States.

The ZenFone Live works with limited network providers. It works only with GSM networks such as Cricket Wireless, H20, AT&T, Net10, and Tracfone.

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